Organic starts
with the soil.

Aurora Innovations was founded in Eugene, Oregon
by a group of conscientious,
organic gardeners.
We are dedicated to bringing you superior and unique organic gardening products so you and our planet will be healthier
and happier.

We got our start creating the products we wanted for our own farms and gardens, and our grassroots approach to product design resonated with other farmers. With community support, we grew. Today we’re an industry leader with global reach. To accomplish our goal of making the world’s best soils and plant foods, we rely on exemplary ingredients, state-of-the-art equipment, and the industry’s most talented minds.

We’ve grown a lot over the years, but we’re still firmly rooted in our love for soil and our commitment to community. We’re proud to do our part in the wider world by facilitating the efficient production of foods and medicines that are free from harmful chemical residues and pesticides. After more than 20 years in the business, we still believe that organic should mean more than a commitment to natural inputs. We’re dedicated to sustainable practices that respect ecosystems, reduce our carbon footprint, and create living-wage jobs. We give back to the community by sponsoring the arts and facilitating gardening programs for schools and nonprofits. Healthy and happy plants and people, now and forever – it’s a bold and simple lifestyle we all support.